Diana initially approached us with a simple idea that she wanted to turn into a website; a place where she could list some of the services that her property management company provided. As we spoke with her about her goals for the site, we were able to expand her goals to also listing some of the rental properties that she managed, on the website as well. This completely changed her view of what her website could be. It became a tool for her to market herself and the properties she managed.

"Throughout the design process for Island Retreat Vacations, the same words kept coming up, Florida feel, and Vacation Feel. We knew that Diana wanted the small local feel while maintaining the beach vacation vibe that her business was based around. We knew that we had to get the feel right, otherwise her website would miss its mark with her customers."
- N. Morris
Senior Site Developer