Search Engine Optimization and Marketing

The most complex part of any web project

Search Engine Optimization on a website is a living and breathing endeavor. Constantly changing, constantly growing.

We stay on top of what works with each major search engine. We know how to read and use the data that users are generating while browsing a website to improve it.

Building from the bottom up

Great! Your website is on the internet and everything is exactly like you envisioned. But you are not getting any leads and the site is not showing up on any search engines. Not so great.

Building a stable frame

Start with the basics. Reviewing search console data, and making sure that each page on your site is built with current guidelines in mind.

Researching and Growing

Growing and targeting your website based on your client research and analytics data. Focusing on how your customers are using your website and what they use to find you is a huge part of optimizing your website.

Keeping them coming back for more

Keeping users engaged. Once your website is performing at its best, it is important to keep that momentum. Keeping clients engaged with you by using email marketing, regular blog updates goes a long way towards improving a sites overall ranking with all search engines.

Our goal is to make sure that every time we help a company with their SEO goals, that all of the rules set forth by the major search engines are being followed. We can help you become successful on the internet without breaking the bank with PPC or other Social Media Marketing.

To do that we offer a range of services to make sure that any website we touch, is working its absolute best.

Search Engine Readiness

Search Engine Readiness involves going through each page of a website and making sure all of the relevant tags that search engines monitor are following rules of Search Engine Optimization.

  • Unique Relevant Title Tags
  • Unique Description Tags
  • Image Alternate Tags
  • Structured Data Markup (Where Applicable)
  • Google Places Listing (Where Applicable)
  • Dead Link Checking
  • Search Engine Submission
  • Search Console / Analytics Setup

Search Engine Optimization

Full on Search Engine Optimization is a complex and intricate process that optimizes each page of a website to balance relevant key terms and actual user content. This is an ever changing and time intensive process that requires constant monitoring and adjusting to ensure that the website is presented to the correct target audience.

  • Search Engine Readiness (Included)
  • Search Console Research
  • Search Analytics Research
  • Competative Market Research
  • Landing Page Creation
  • Monthly Web Update Recommendations

Search Engine Marketing

Search Engine Marketing includes all aspects of Search Engine Optimization, but also includes Pay Per Click Advertizing Consultation, Email Campaigns, and Social Media Management. This is a full on Marketing Strategy that requires research from every part of a business, and establishing a monthly budget based on clearly defined goals.

  • Search Engine Readiness (Included)
  • Search Engine Optimization (Included)
  • Email Marketing Campaign
  • Social Media Management (Where Applicable)
  • Pay Per Click Campaign Consultation